Amazon affiliate tags

Add your Amazon partner tag so that Amazon products in your store send buyers to Amazon with your tag.

Updated 12 Oct 20261 min read

Open Affiliate tags
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If you recommend products sold on Amazon, your store can send buyers to Amazon with your partner tag in the link. Amazon then knows the sale came from you, under its own affiliate rules.

Add an affiliate product

  1. Create a product in your store, or open one. See Add a product.
  2. On the Details tab, click + SKU or an affiliate link.
  3. Paste the product's Amazon link into Affiliate link.
  4. Save and publish the product.

The product's Buy button now goes to that link. On your store it reads Buy on Amazon and opens Amazon in a new tab. Buyers pay on Amazon, so these sales don't show as orders in Marketsy.

Add your Amazon tag

  1. In your admin, go to Settings → Affiliate tags.
  2. Paste your tag into Amazon partner tag, like username-20.
  3. Click Save.

When a buyer clicks Buy on a product with an Amazon link, your tag is added to the link. If the link already has a tag, yours replaces it.

Not the same as the Marketsy affiliate program

Affiliate tags are for products you sell through Amazon. To earn money by referring people to Marketsy, see The Marketsy affiliate program.

Still stuck?

Write to us in the chat. A real person on the Marketsy team answers, and you'll get the reply here and by email.