What you can connect
The Integrations page lists analytics, ads, automations and custom code, and shows where each one stands.
Open IntegrationsOn this page
In your admin, go to Integrations. Every integration is a row that says whether it's set up, with one button to open it.
Analytics and ads
| Integration | What it does | Plan |
|---|---|---|
| Google Analytics 4 | Your store's visits and orders in GA4 | Every plan |
| Meta Pixel | Visits and purchases for your Facebook and Instagram ads | Every plan |
Both are set up on one page. See Google Analytics and Meta Pixel. For the numbers inside Marketsy, see Read your store's analytics.
Automations
| Integration | What it does | Plan |
|---|---|---|
| Zapier | Start a Zap when an order comes in or is refunded | Premium |
| Webhooks | Send each paid order, cancellation and subscription to your own server | Premium |
| API access | Read and change your store from your own code | Premium |
On other plans these rows have an Upgrade pill, and their pages are greyed out with See plans. See Plans and what they include.
Read more: Connect Zapier, webhooks and the API.
Advanced
| Integration | What it does | Plan |
|---|---|---|
| Custom code | Your own code in the head and at the end of every page: chat, analytics, tag managers, ads | Every plan |
Most other tools that give you a snippet of code, like a chat widget or another ad pixel, go here. See Add your own code.
Missing a tool?
At the bottom of the page, click Request an integration. It opens a chat with the Marketsy team, so you can tell us what you need.
Write to us in the chat. A real person on the Marketsy team answers, and you'll get the reply here and by email.
