Igor Boky
7 minutes read
July 24, 2024
Published: July 10, 2024

Creating Best Selling Digital Products: Tips from Top Entrepreneurs

Want to create digital products that sell? Here's what successful entrepreneurs do:

  1. Test product ideas before creating
  2. Make valuable, high-quality content
  3. Build a strong customer base
  4. Price products strategically
  5. Simplify the buying process
  6. Continuously grow and improve

Key strategies for success:

Strategy Description
Solve real problems Create products that address customer needs
Focus on usability Ensure products are easy to understand and use
Start small, improve Begin with a basic product and refine over time
Build brand trust Develop a reputation for quality and reliability
Listen to feedback Use customer input to enhance products
Stay current Keep up with industry trends and technologies

Remember: Success comes from understanding your market, creating value, and constantly improving your offerings.

How Top Entrepreneurs Create Best-Selling Digital Products

Let's look at how successful entrepreneurs make digital products that sell well.

1. Test Your Product Idea

Before making a digital product, smart entrepreneurs check if people want it. They do this by:

  • Looking at what customers need
  • Asking people to buy the idea before making it
  • Getting feedback to make the product better

One entrepreneur says, "Products often do well when they fix a problem the creator had themselves."

2. Make Good, Useful Content

To sell well, digital products need to help people. Top entrepreneurs focus on:

  • Fixing specific customer problems
  • Using what they know and have experienced
  • Making sure the product looks good

Remember, your digital product should give more value than what you share for free.

3. Grow Your Customer Base

Having many potential customers is key. Entrepreneurs do this by:

  • Writing helpful content
  • Using social media well
  • Building an email list

Creating a community around your brand helps people trust you, making it easier to sell your products.

4. Set the Right Price

Pricing can be tricky. Successful entrepreneurs think about:

  • What others in their field charge
  • Offering different prices for different types of customers
  • Using sales to boost purchases

One good way is to price based on how much your product helps customers.

5. Make Buying Easy

Making it simple to buy is important. Top entrepreneurs focus on:

  • Making checkout quick and easy
  • Helping customers before and after they buy
  • Always trying to make things better based on what customers say

Good customer service is key to how people see your product and brand.

6. Grow Your Business

Successful entrepreneurs don't stop at one product. They keep looking for ways to grow:

  • Making sales and marketing happen without much work
  • Creating related products to sell to current customers
  • Finding new groups of people who might want to buy
Ways to Grow Your Digital Product Business
Make more products that work together
Find new groups of customers
Make your sales process more automatic
Keep improving your products
Ask customers what else they need

Main Lessons from Top Entrepreneurs

Here are key tips from successful digital product creators:

1. Keep Up with Tech

Top entrepreneurs stay informed about new tech and use it in their businesses. This includes learning about:

2. Study Your Market

Before making a product, successful entrepreneurs:

  • Learn about their target customers
  • Check if their ideas will work
  • Look for gaps in the market they can fill

3. Use Content to Attract Customers

Many successful creators use content to bring in customers. They:

  • Show how they make their products
  • Share useful info through blogs and videos
  • Build an email list to talk directly to potential buyers

4. Pick the Right Places to Sell

Entrepreneurs choose good platforms to sell their products. Here are the main options:

Where to Sell Why It's Good
Your own online store You control how it looks and works
Social media You can reach people who already follow you
Big online marketplaces Lots of people already shop there

5. Make Good Products That Are Easy to Use

Top entrepreneurs focus on:

  • Creating products that really help people
  • Making sure products are easy to use
  • Giving good customer support

6. Always Try to Get Better

Successful entrepreneurs keep improving by:

  • Updating their products
  • Making new products that go with their old ones
  • Looking for new groups of people to sell to


Making digital products that sell well takes hard work, new ideas, and knowing what your customers want. We've learned from successful business owners that you can do well if you work hard and think smart.

The main thing to remember is that your digital product should fix real problems for people. Start by looking closely at what people in your market need. Find out what issues they have that your product can help with. This works for e-books, online classes, or computer programs.

Make sure your product is easy to use. Think about how people will find your product, buy it, and use it. Every step should be simple. Make your product easy to understand, give clear information, and help your customers when they need it.

It's okay to start small and make your product better over time. Many successful people started with a simple idea and made it better after hearing what customers thought. Stay organized, keep working, and be ready to change your product as you learn more about what people want.

Remember, making a product that sells well isn't just about the product. It's also about:

  • Building a brand people trust
  • Making good relationships with customers
  • Always trying to make your products better

Keep working hard, don't give up, and learn from what goes well and what doesn't. If you keep at it and use good plans, you can become one of the top business owners selling digital products.

Keys to Success Why It Matters
Solve real problems People buy products that help them
Make products easy to use Happy customers come back and tell others
Start small and improve You learn and grow as you go
Build a strong brand People trust brands they know
Listen to customers You can make better products
Keep learning The digital world changes fast


What is the best strategy to sell digital products?

To sell digital products well, try these steps:

Step Description
1. Grow your audience Make helpful content and build an email list
2. Plan your launch Use a free event like a webinar to get people excited
3. Show happy customers Share good reviews to build trust
4. Make your site easy to find Use SEO to help people find you online
5. Try paid ads Use targeted ads to reach more people
6. Use social media Talk with your audience and share useful info often

Start with one or two of these ideas to avoid doing too much at once.

How to create a successful digital product?

To make a digital product that sells well:

  1. Find out what people need: Make something that fixes a problem for your customers.

  2. Check the market: Look at what others are selling and make sure people want your idea.

  3. Make it easy to use: Your product should be simple to understand and use.

  4. Give free samples: Let people try part of your product to build trust.

  5. Set a good price: Think about how much value your product gives when setting the price.

  6. Make good content: Your product should really help people.

  7. Ask for feedback: Keep making your product better based on what users say.

Key Step Why It's Important
Find customer needs People buy products that solve their problems
Check the market Ensures there's demand for your product
Make it easy to use Happy customers are more likely to buy again
Give free samples Builds trust and shows product value
Set a good price Balances value for customers and profit for you
Make good content Satisfied customers recommend your product
Ask for feedback Helps you improve and stay relevant
Got a Question?
Talk to Founder
Speak to the founder
Sell Your Digital Products on Marketsy.ai 🚀
Let us help you start your journey! It's FREE.
Start now